LinkedIn Best Practices

LinkedIn is a professional, business networking site that is too easily lumped into the social networking service. Even though many of the same modes of operation are employed, the focus is on professionals, professional dialog, professional opportunities and companies. Below is a list of LinkedIn best practices, created by professionals who are trying to maximize […]

5 Social Media Strategies to Expand Your Business

A great social media campaign creates viral exposure with the community performing most of the communication. When you share in social media, if your goal is just to get more people to see your links, you’re on the right track, but at the same time, you’re limiting your potential. You may think that getting explosive […]

Search Engine Marketing

Search engine marketing (SEM) has evolved to become the most reliable strategy for reaching your target audience and driving conversions on the Internet. It compels your market to visit your website, it boosts your company’s exposure within your space and it positions your product as the solution to their problems. As a result, your sales […]

Budgets on Rise for Social Media

Mashable recently discussed a Forrester report that forecasts an increase in budgets on social media to “grow at an annual rate of 34 percent – faster than any other form of online marketing and double the average growth rate of 17 percent for all online mediums.” The report does not dive into what the money […]

Facebook Letting Third Party Advertisers Use Posted Pictures

Facebook has agreed to let third party advertisers use your posted pictures without your permission. If you are not happy about this, you can turn off ability for this to happen. To turn off this setting… Click on “Settings” at the top where you see the “Logout” link. Select “Privacy”. Then select “News Feed and […]

Make Money Via Local Google Search

This is just one of the many ways to make money with the Internet. It might take some time to learn and master, but it is very easy to do as long as you are willing to put the time into it. I guess we can say that about anything. Local search engine results is […]

Wine Industry’s First Social Media Director

Networking through social media web sites like Facebook and Twitter could help your career. This has changed the direction of my career as well. I jumped on social networking about two years ago and really tried to understand how to make money from it. The first dollar I made was from putting videos on Youtube […]

Social Networking and the Wine Industry

A Napa firm is sharing with the wine trade a comprehensive study billed as the first thorough analysis of the Internet’s social impact on the wine industry. VinTank, in partnership with wine industry consultant Derek Bromley, has released a white paper profiling the impact of today’s social media companies on the wine industry. It has […]