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Money20/20 Vegas Conference

In Affiliate Marketing, Blog, Home Based Programs, Internet Marketing, Online Revenue, PPC by Phil SmithLeave a Comment

Our Vegas trip to Money20/20 was great. Money20/20 is one of the largest financial conferences. I interviewed some lenders and they say there is a huge demand for brokers / ISOs. So anyone that started this business, this should help motivate you to keep at it because there is a lot of money to be made. For those of you …

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Income Proof

In Affiliate Marketing, Blog, Case Study, Internet Marketing, Online Revenue, PPC, Social Media, Training Videos by Phil Smith3 Comments

On this page, I show videos that prove my income and I also provide some training videos. Watch all the videos and also watch my FREE Webinar to learn more about this business opportunity. I teach people how to become a lead generator and a business loan broker. I have been doing this business from home since 2014. I have …

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How to Double Your Conversion Ratio – Case Study

In Affiliate Marketing, Case Study, Internet Marketing, Online Revenue, PPC, Website Design by Phil SmithLeave a Comment

Conversion optimization is one of the most important pieces to the digital marketing puzzle. If you cannot convert your traffic then you are wasting your time and money. I have worked on many conversion campaigns over the years, but I wanted to show a case study where I was able to more than double a conversion rate. I am not …

Tips and Tricks for Google Adwords

In Internet Marketing, PPC by Phil Smith1 Comment

Here are some tips and tricks for Adwords. If you are just starting out these simple steps can help get over the initial learning curve. Adwords is a beast and you can certainly spend a lot of money quickly. So always walk before you run, do not jump in with 2 feet. Don’t use broad keyword matching — At least …

7 Ways to Decrease Bounce Rate on Landing Page

In Internet Marketing, PPC, Search Engine Optimization, Social Media, Web 2.0 by Phil SmithLeave a Comment

1: Reiterate Your Main Drivers There’s nothing worse than clicking on a specific offer (20% off for Cyber Monday, for example), and seeing only the generic website with no mention of the special offer that drew you there. Pages should reiterate the original reason people were drawn to your page. Pages should also reiterate the keyword that drove people to …

How to Fix Flawed Paid Marketing Campaigns

In Internet Marketing, PPC, Training Videos by Phil SmithLeave a Comment

Most companies, especially the ones just starting out with Internet marketing usually have flawed campaigns. The biggest problem is most companies forget about conversions. Most companies tell me they want more traffic to their website, they want to be on page 1 Google. Yes, this is all great stuff, more traffic is a great goal to have. But if you …

Google Grants and Grantspro

In PPC by Phil SmithLeave a Comment

Google Grants can be a great asset for non-profits, as they provide $10K per month in free advertising from Google. In addition, non-profits that meet a certain performance level can apply for Grantspro, which offers up to $40K per month. Although offering non-profits a certain dollar amount in free advertising is extremely generous of Google, there are some inherent limitations …

Bounce Rate to Optimize PPC

In PPC by Phil SmithLeave a Comment

If you have a multi-page or multiple visit conversion, then bounce rate is a great indicator of traffic quality. In you are converting on a single page, then bounce rate is not meaningful. That said, while using eCPM and other ROI-based metrics to govern bidding overall, you can use bounce rate in several ways: If the bounce rate is over …